Jason Gill

Broadway Chicken

BROADWAY CHICKEN

RESTAURANT

BRANDING

Storefront windows wrapped in Broadway Chicken menu decalsEntrance door decal with the roundel logo and food photography
Branded chicken boxes with green gingham interiorsBlack takeaway bags with the Broadway Chicken roundelComeback sauce squeeze bottle
Previous Broadway Hot & Honey Chicken roundelRedrawn Broadway Chicken roundel
Black tees with a small chest mark and a large roundel across the back
Illuminated storefront at night with coming-soon window graphicsProjecting blade sign mounted on the building facade
Broadway Chicken stacked wordmark
Six rooster head studies progressing from rough sketch to final full-colour mark
Final Broadway Chicken badge

PROPOSED CONCEPT